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Laura Dunkelmann

Creative Direction - Conception- Storytelling - AI Creation

I build visionary concepts and craft compelling narratives that shape modern media, premium brands, exclusive events, and high-end products. By merging innovative ideas with strategic storytelling, I elevate brand relevance and inspire discerning audiences.

My holistic approach to Creative and Beauty Direction encompasses a wide spectrum of creative services:

Creative concept and creative Direction for High-End Visuals
Premium Copywriting
Experiential Event Concepts & Brand Activations
In-Depth Trend Analysis & Cultural Forecasting
Consulting for Brand & POS Innovations

Exclusively specialized in the intersection of Beauty, Luxury, Culture, and Advanced AI Implementation.

studio@lauradunkelmann.com

20 Years L’Oréal Paris True Match Campaign

The State Strategy Behind South Korea’s Beauty Boom

Serge Lutens Interview for Maison E

SEOUL’S SCENT SCENE

KÉRASTASE One Step Ahead

Salone Del Mobile Special

Arte Minamalista

Pitti Fragranze Feature

Hear We Go

Givenchy Mascara Special

Patfectionist /Interview Pat McGrath

BEAUTY AI

MOVING IMAGE – Interviews, bts and editorial

RABANNE SPECIAL

PUNKOUTOURE

Beauty Band

90s Parfums

Santa Barbara

Tarotmance

Einer wie keiner – Perfume personalisation through AI

GEMS Jazzelle (uglyworldwide) X TUSH

WINE + PERFUME PAIRING

VIOLETTE_FR X GUERLAIN X TUSH

Mugler Special / Interview Casey Cadwallader

Wer schminkt, bestimmt

EYEGENART / ZALANDO BEAUTY

SÜSSE SUCHT / Feature

KLARNA X TUSH X MISS FAME

The Berlin Scentscene / WWD Japan

NEW ICON / Emilie Heathe

No Robot

PSYCHOSKIN / Styliste France

SATURN LUTENS

LIPS DON’T EYE / Zalando Beauty Collab

CUTEBISM

Older Projects
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